Digital Wallet
Case Study
The Project
The client's brief was to create a digital wallet application mainly for users without a bank account. The application was designed for an international market and offered a variety of options and financial solutions such as money transfers, currency conversions, managing various currency accounts, loans, etc.
My roles
Design
UX/UI
Prototyping
PM
QA
The Challenge
The main challenge was to create uniformity in an international application. Such As:
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The language challenge. The system supported various languages. That affected the visibility and the size of the components.
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Financial regulations differ between countries, and the internal processes for loan approvals, or account management. And of course to produce a sufficiently flexible system that can always remain ready for regulation changes.
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Multiple features in the product while keeping a clean and intuitive display
The Solution
In order to produce a uniform system between the different countries
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Understanding the brief and the client's needs, means seeing the big picture. Characterization meetings with the client in which a polished and focused characterization document is built.
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Since the world of finance is saturated with laws and regulations, an in-depth research is required to know the financial laws in various countries. Understanding of the requirements and laws.
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Understanding the competitors. Learning their marketing strategies and functionalities, understanding the market importance, and how it can improve the usability of the app. In addition, Learning the design language of the field.
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Knowing the user. Characterizing the target audience. Preparing international questionnaires and distributing them through local representatives, with international characterization meetings.
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The development work included managing developers from different countries and a deep understanding of the React Native environment, the Wireframe phase included conversations with the developers in order to optimize the quality of the work time frame of the project.
This agile project required quick thinking and solution management from the characterization phase to product development.
